Etsy Offsite Ads ROI Calculator
Enter sale price, shipping, item cost, and Offsite Ads rate to see the attributed-order ad fee, Etsy fee stack, net profit, and ROI after the ad charge.
$10.50
capped at $100 per attributed order
118.3%
return on item and shipping cost
$28.40
after Etsy fees, ad fee, and costs
$17.60
baseline Etsy fees plus Offsite Ads
Use 15% for shops below $10,000 in Etsy revenue over the past 365 days and 12% for shops at or above that level.
Compare Offsite Ads against baseline fee data
Offsite Ads are an extra fee layer on top of Etsy selling costs. Use the Fee Index for same-input marketplace rows, Fee Changes for recent policy updates, and Seller Reports for dated summaries before deciding whether attributed ad orders still leave enough margin.
After the baseline check, run the exact sale price, shipping, item cost, and ad rate here to see the attributed-order outcome.
Turn this result into a listing decision
Use the tool result as a starting point, then test payout, break-even price, shipping, and marketplace fit before you publish the listing.
How Etsy Offsite Ads change profit
Offsite Ads are charged only when an attributed ad click becomes an order. The fee stacks on top of Etsy transaction, listing, and payment processing fees, so a product can look healthy before ads and thin after the attributed-order fee.
Etsy Help lists a 15% fee for shops below $10,000 in Etsy revenue over the past 365 days and a discounted 12% fee for shops at or above that level. Etsy also says the Offsite Ads fee will not exceed $100 for an order.
Source and related tools
This calculator uses the Etsy Offsite Ads fee structure from Etsy Help. It is for planning only; your Etsy Payment account is the source of truth for actual fee line items.